Track Two is a creative infrastructure company that builds and scales brand-first businesses for artists, creators, athletes, and entertainers. Co-founded by music industry executive Jon Camche and entrepreneur Justin Kalifowitz, Track Two operates at the intersection of talent, culture, and commerce — helping creative leaders turn intellectual property, community, and audience into lasting enterprise value.
With capabilities spanning strategy, brand development, and operational execution, Track Two partners with both emerging and established figures to create sustainable businesses around their art and ideas. Its work extends across management, label and content ventures, consumer products, live experiences, and strategic advisory — connecting creators to the infrastructure, capital, and partners needed to grow beyond the traditional entertainment model.
Track Two is part of the Klaf Companies portfolio, a collective of ventures reimagining how creativity, community, and commerce come together in the modern economy.
Current clients and partners include Cloonee / Hellbent Records, Steve Aoki / Dim Mak Records, Jauz / Bite This!, Burwoodland, Project91, and others.